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What Are the 25 Essential Rules to Selling Real Estate?

Wednesday, September 13, 2017   /   by Sherry Kwintner

What Are the 25 Essential Rules to Selling Real Estate?

Today I’m joined by a special guest—my fellow SellsStrong Partner Angela Hunter—to talk about some exciting news.  After months of work, Angela and I are thrilled to announce the release of

Moving Forward: 25 Essential Rules to Buying and Selling Real Estate without Going Crazy

As you might guess from the title, this book is jam packed with helpful real estate rules and tips. Today, we’d like to give you a sneak peek.

Let’s start by talking about one of the most important rules: PRICE MATTERS. You may have heard people say in the past, real estate is all about Location, Location, Location.

While location is still very important, now the mantra is price trumps everything, price trumps everything, price trumps everything. When setting the list price for your home, work closely with your agent to discuss realistic expectations. Come out of the starting gate with the best price possible so you do not linger on the market too long or worse yet, make a price adjustment.

Another important thing to consider is rule No.12: “You only have one chance to make a great first impression.” Everything from curb appeal and online photos, to the way your home smells when a buyer walks through the door; a positive first impression is critical.

A home that smells like yesterday’s dinner is as bad as someone showing up to a First Date with bad breath!

A great way to make sure your home smells nice is to keep the property clean and avoid strong cooking smells – like fish. To help with this, the Resources Section of our book includes a checklist of cleaning tips, as well as many other Words of Wisdom.

Another important Rule, Fix any Unresolved Legal Issues! To avoid surprises at the closing table, be certain the legal research is completed BEFORE putting your property on the market.  

If your neighbor is using your driveway to access a barn or area of their property, for example, you may want to settle the situation with an easement agreement or deny access in writing before moving forward.

If you have a lien on the house, make sure it’s gone.  If there’s an ex-spouse or family member listed on the Deed, contact an attorney to file a Quitclaim Deed to remove their ownership. Your goal is to provide a clear and marketable title so we may find a ready, willing and able buyer.

These are just a few of the great tips and resources you’ll find throughout our book.

For your FREE COPY, visit www.MovingForwardAtlanta.com.

If you have any other questions or would like more information, feel free to give us a call or send us an email. We look forward to hearing from you soon.

Keller Williams North Atlanta
The SellStrong Team
5780 Windward Parkway
Alpharetta, GA 30005

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